We went over my poster design at interim using the Thinking Hats method as a group.
Gut reaction?
- Brush looks like whale baleen
- Little mermaid - Disney-esque
- Too much text, different text sizes
- Visual and imagery flow needs works
Likes/dislikes?
- Illustration is cute
- Feels like an ad rather than an event
- Colour palette is fresh and inviting
What’s not working, what might go wrong?
- Scale/context
- Confusing message and flow
- Don’t like the blocks of colour and text
- White is bland
Look at the possibilities, be radical, find new ways to do the same thing
- Different media
- Sand home
What content do you have/need?
- Background
- Lots of text, don’t need more
What is your plan of attack?
- Change media
- Work on visual flow
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